Welcome to Better Basics - we are a slow fashion brand based in India, and our goal is not just to simplify your everyday clothing choices but to get rid of the choices entirely. We choose our fabrics after extensive research and experimentation to ensure the perfect blend of comfort, fit and durability in every piece.
The garments and accessories we create are thoughtfully designed to fit seamlessly into every aspect of your daily life - a range of timeless styles that emphasise quality over quantity.
Shop less, shop better.
Welcome to Better Basics - we are a slow fashion brand based in India, and our goal is not just to simplify your everyday clothing choices but to get rid of the choices entirely. We choose our fabrics after extensive research and experimentation to ensure the perfect blend of comfort, fit and durability in every piece.
The garments and accessories we create are thoughtfully designed to fit seamlessly into every aspect of your daily life - a range of timeless styles that emphasise quality over quantity.
Shop less, shop better.
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